Knowledge

Let Brew learn from your homepage, presentations, case studies, FAQs, and other content to write accurate emails

What is Knowledge in Brew?

Knowledge helps Brew understand your business, products, and value proposition to generate accurate, relevant emails that align perfectly with your brand. By providing Brew with your content, you ensure that your emails contain factual information about your company, avoiding inaccuracies or hallucinations.

Always accurate

Brew uses your knowledge to write emails with correct product details, pricing, and company information

Seamless learning

AI automatically extracts and organizes key information from your content

Effortless setup

Multiple ways to add knowledge from websites, files, or direct input

Remember to review your knowledge periodically. If something has changed in your business, consider deleting outdated knowledge items and adding updated versions to ensure email accuracy.

Adding Knowledge to Brew

1. Access the Knowledge page

   Go to the Knowledge page in your Brew app.
2. Click 'Add Knowledge'

   Find and click the “Add Knowledge” button in the top right corner of the screen.

   A modal will appear with four different methods to add knowledge.

3. Choose how to add knowledge

   Select from one of these four methods:

   Best for: Websites, blogs, and public content

   1. Provide a URL that contains information about your business
   2. Enter URLs to your homepage, docs, case studies, testimonials, about us page, FAQ, or articles
   3. Brew will crawl the page and extract relevant information

   Add multiple important pages separately rather than just your homepage to ensure Brew captures all critical information.

   Best for: Websites, blogs, and public content

   1. Provide a URL that contains information about your business
   2. Enter URLs to your homepage, docs, case studies, testimonials, about us page, FAQ, or articles
   3. Brew will crawl the page and extract relevant information

   Add multiple important pages separately rather than just your homepage to ensure Brew captures all critical information.

   Best for: Internal documents and brand assets

   1. Upload files directly from your computer
   2. Supported formats include PDFs, Word documents, PowerPoint, and text files
   3. Great for brand guidelines, pitch decks, product brochures, and presentations

   Files up to 20MB are supported. For larger files, consider breaking them into smaller documents.

   Best for: Team collaboration and shared resources

   1. Connect your Google Drive account if not already connected
   2. Select documents, spreadsheets, or presentations from your Google Drive
   3. Brew will extract information while maintaining your document security

   This is especially useful for teams that maintain updated content in Google Drive.

   Best for: Quick information that isn’t documented elsewhere

   1. Type or paste text directly into the input field
   2. Ideal for brand story, management team details, vision & mission statements, or recent updates
   3. Add information that may not exist in document form but is important for email accuracy

   Use this for timely information that changes frequently, like recent achievements or upcoming events.

4. Review and confirm

   After adding knowledge, Brew will process and summarize the information.

   Your added knowledge will appear in the Knowledge table.

Managing Your Knowledge Base

Monitoring knowledge status

Above the knowledge table, you’ll see an indicator showing how much knowledge you’ve added:

• Insufficient (0-20MB): Add more knowledge for better email accuracy
• Good (20MB+): You’ve provided enough information for Brew to generate high-quality emails

We recommend adding at least 20MB of knowledge for optimal results.

Editing knowledge summaries

If you notice that Brew’s summary doesn’t accurately reflect the content you added:

1. Find the knowledge item in the table
2. Click the edit icon
3. Modify the summary to better represent the information
4. Save your changes

This helps Brew better understand and use your knowledge.

Removing outdated knowledge

To keep your knowledge base current:

1. Locate the outdated knowledge item
2. Click the three dots menu on the right
3. Select “Delete”
4. Confirm the deletion

Consider replacing deleted items with updated versions to maintain sufficient knowledge volume.

Additional Knowledge Sources

In addition to knowledge you explicitly add, Brew automatically learns from:

• Email Performance Data: Brew analyzes which emails perform well with your audience
• Previously Created Emails: Content from emails you’ve already sent
• Knowledge Added During Creation: Any links, attachments, or information provided during the email creation process is automatically added to your knowledge base

When creating emails, if you reference additional information by adding links or attachments, Brew automatically adds this to your knowledge base without requiring separate uploads.

Best Practices for Knowledge Management

Keep knowledge current

Update your knowledge base when you launch new products, change pricing, or update your messaging

Add diverse content

Include different types of content (case studies, FAQs, product pages) for well-rounded emails

Prioritize quality

Focus on adding well-written, accurate content that represents your brand well

Think like a customer

Include content that answers common questions your customers might have

Need support?

We’re here to help!

Scheduled support

Book a call with the founders — we have time slots open most days

Book a call

Immediate support

Call us on [phone] or emails us on [e-mail]

Email us now

We’re more than happy to help you optimize your knowledge base for the best email results. Ping us on Slack (we should have connected with you by now) or through one of the mechanisms above.